Last updated: 19.06.2026
DiamondEdge (“we”, “us”, “our”) operates the website diamondedge.co.uk (the “Site”). This Privacy Policy explains how we collect, use, store, and protect personal data when you visit the Site. By accessing or using the Site, you agree to the terms described below.
Data Controller
The data controller responsible for your personal data is DiamondEdge, operating at diamondedge.co.uk.
Information We Collect
We may collect the following categories of information when you visit the Site:
Automatically collected data: When you browse the Site, our servers and third-party analytics tools may record your IP address, browser type and version, operating system, referring URL, pages visited, time spent on each page, and the date and time of your visit. This data is collected through cookies and similar technologies as described in our Cookie Policy.
Voluntarily provided data: If you contact us via email or a contact form, we collect any personal data you choose to provide, such as your name and email address.
How We Use Your Data
We use the information we collect for the following purposes: to operate, maintain, and improve the Site; to analyse visitor behaviour and traffic patterns in order to enhance user experience; to respond to enquiries or requests you submit to us; and to comply with legal obligations applicable in the United Kingdom.
Legal Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we process your personal data on the following legal bases: legitimate interest in operating and improving the Site; consent, where you have provided it (for example, by accepting non-essential cookies); and compliance with legal obligations.
Cookies and Tracking Technologies
The Site uses cookies and similar technologies to collect usage data and improve functionality. For full details on the cookies we use and how to manage your preferences, please refer to our Cookie Policy.
Third-Party Services
We may use third-party analytics services to help us understand how visitors interact with the Site. These services may collect information sent by your browser as part of a web page request, including your IP address and cookies. Third-party providers process data in accordance with their own privacy policies.
Data Sharing
We do not sell, trade, or rent your personal data to third parties. We may share data with service providers who assist us in operating the Site, provided they agree to keep your information confidential. We may also disclose information when required by law or to protect our legal rights.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required or permitted by law. Analytics data is typically retained in anonymised form.
Your Rights
Under the UK GDPR, you have the right to access, rectify, erase, or restrict the processing of your personal data. You also have the right to data portability and the right to object to processing based on legitimate interest. You may withdraw consent at any time where processing is based on consent. To exercise any of these rights, please contact us using the details provided below. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data protection rights have been infringed.
International Transfers
Some third-party services we use may process data outside the United Kingdom. Where this occurs, we ensure that appropriate safeguards are in place in accordance with UK data protection law.
Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Children’s Privacy
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal data from anyone under 18. If we become aware that we have collected personal data from a child, we will take steps to delete that information.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
Contact
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us through the Site.